BE@RBRICK is an iconic collectible figure created by the Japanese brand Medicom Toy, recognizable for its distinctive teddy bear shape that combines art, fashion, and pop culture.

This isn't a classic toy, but a designer and collector's item. Each edition is treated as a distinct work of art – from minimalist designs to collaborations with artists, fashion brands, and icons of contemporary culture.

The figurines come in various sizes, such as 100%, 400% and 1000%, often in limited editions, making them valued by collectors worldwide and seen as a collectible item.